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BRITA Marella Cool Water Filter Jug and Cartridges Starter Pack

Best price: £29.99 (11% off)
  • Slim design, fits most fridge doors with 1.4L filtered water ca..
  • Includes 'PerfectFit feature for optimal filtration guarantee w..
  • Fresh tasting water without plastic bottle waste for just a few..
  • Practical and sustainable packaging: easy opening, less packagi..
  • Features flip top lid for easy filling and electronic 'memo' ca..

Product Attributes

  • Width: 10.5 Inches,
  • Height: 10.9 Inches,
  • Weight: 2.5 Pounds,
  • Length: 4.3 Inches,
  • Size: Standard

Positives

Neutrals

Negatives

66.0% 13.0% 20.9%

Senti Score  [79.1%]

BRITA Style Water Filter, Compatible with BRITA MAXTRA+ Cartridges, ..

Best price: £25.49 (27% off)
  • Slim design, fits most fridge doors with 1.4L filtered water ca..
  • Includes 'PerfectFit feature for optimal filtration guarantee w..
  • Fresh tasting water without plastic bottle waste for just a few..
  • Smart LED light measures time and volume to notify when to repl..
  • Micro Carbon Pearls reduce chlorine and organic impurities impr..

Product Attributes

  • Width: 9.4 inches,
  • Height: 10.7 inches,
  • Weight: 2.1 Pounds,
  • Length: 4.1 inches,
  • Size: 2.4L (Pack of 1)

Positives

Neutrals

Negatives

62.9% 13.1% 24.0%

Senti Score  [76.0%]

* hover your mouse over a word to see more details

BRITA Marella Cool Water Filter Jug and Cartridges Starter Pack

happy poor avoid annoying better excellent product excellent quite annoying absolutely love extremely dull great unhappy very disappointed absolutely brilliant disappointed good

BRITA Style Water Filter, Compatible with BRITA MAXTRA+ Cartridges, ..

love older honestly amazing expensive disappointed very worst excellent product happy better really vile excellent replace cheap great really beautiful badly stained

Compare Cons

very disappointed in both products

"very disappointed"
99.0%

plastic waste in both products

"if you’re like me want to limit your plastic waste i was doing a 2 litre bottle of water a day then this is a good ethical choice"
94.0%

more expensive in both products

"filters last much longer than other more expensive brand i tried which is a big plus"
74.8%

does n't work in both products

"the item doesn't work"
74.8%

only problem in both products

"the only problem i had was the instructions *rolling eyes* veryconfusing"
74.5%

design fault in both products

"there is a definite design fault where the filter sits in the same water which can't be changed without taking the filter out"
73.2%

waste of money in both products

"waste of money"
66.7%

last very long in both products

"not great design and judging by my previous britain jugs probably won’t last very long but what does these days"
54.0%

quite annoying

"quite annoying especially sometime you want quickly use the jug"
99.5%

extremely dull

"but if you actually read the instruction manual extremely dull i know it quite clearly states you need to prime the filter"
99.3%

awful chalky

"fills quickly with water and makes our awful chalky hard water drinkable again"
97.6%

horrible floaty stuff

"i bought this to improve my tea as i was getting all that horrible floaty stuff on the top"
89.8%

frustrating for family

"think this could be rather frustrating for family use as the amount of water available only seems to amount to a few cups full unlike my previous jug which had a greater water capacity"
89.8%

horrible tap water

"after 4 years of drinking horrible tap water and spending money in supermarkets i now have my wonderful magic jug transforming horrid into a bliss"
88.7%

doesnt taste

"doesnt taste nice not even sure it filters it properly with the taste can still taste chlorine"
74.9%

weird taste

"we did throw the first two fills away as we found that the first two did have a weird taste but perfectly fine after that"
74.8%

covid restrictions

"i can't even return it and order another due to the covid restrictions!"
74.8%

very pricey

"filters still very pricey"
74.8%

limited area

"rather slow to fill note the limited area available outside the grey water container"
74.8%

leaking water

"we've had it under 6 months it has recieved no damage and has started leaking water in our fridge if it's over half way full seems i can't get a refund or replacement either"
74.7%

double skinned

"cleaning easy to disassemble and clean only the handle is double skinned"
74.7%

very bloated

"now the taste i don't know how much is to do with the original taste of the water and how much the filter but to me the water has quite a bitter taste sometimes and makes me feel very bloated"
74.7%

bitter taste

"don't let the bitter taste put you off it definitely gets better!"
74.5%

rolling eyes

"the only problem i had was the instructions *rolling eyes* veryconfusing"
74.5%

horrible taste

"i was a bit hesitant reading the negative reviews but at the end i had a choice of a constant purchase of bottled water a horrible taste of my tap water or"
74.5%

broken straight

"it was broken straight out of the box"
74.5%

negative reviews

"i was a bit hesitant reading the negative reviews but at the end i had a choice of a constant purchase of bottled water a horrible taste of my tap water or"
74.3%

would n't work

"i was in doubt that it wouldn't work but get rids of the weird tap water taste instead"
74.1%

horrid chemicals

"filters out limescale completely and i can no longer taste the horrid chemicals in london's gross tap water"
73.9%

completely limescale

"been using now for 3 weeks and the kettle is completely limescale free"
73.8%

drives me nuts

"it drives me nuts"
73.8%

cheap tesco

"really pleased with this filter i was using a cheap tesco one but they stopped selling the refills"
73.6%

keeping it upright

"the filler spout on tis jug has to be held open with you thumb which is tricky as you have to wrap your little finger round the handle at the same time and as the jug fills and gets heavier it may cause some people difficulties in keeping it upright"
73.1%

water snob

"as a bottled water snob i have finally found a filter that makes my tap water taste nice!"
73.0%

larger older model

"i got this to replace a larger older model that broke"
72.0%

another fall

"it finally succumbed to yet another fall"
71.3%

evian imho

"taste: better than tap water but not as good as evian imho but this is personal you may disagree"
70.5%

super unhappy

"super unhappy"
69.8%

very weird

"the water was very weird"
69.5%

avoid buying water

"summary: desperately trying to avoid buying water and everything else in plastic and this is helping to reduce our plastic usage significantly but i wish the water tasted just a little better so i could ditch evian completely"
69.3%

little gravels

"i can’t get rid of the little gravels at the bottoms of the brita bottom i rinsed it times and times but the filter bits just keep appearing"
69.1%

slightly smelly

"since the tap water is slightly smelly it filters the smell and probably filters the water contents or kills the smell of tap water"
68.9%

stop counting

"the button on top is sometimes a little annoying when you have to reset the timer though the timer is a great feature because when you're holding it down it will stop counting and you will have to start holiding it down again"
68.4%

it's broken already

"it’s broken already"
68.4%

flimsy plastic

"this new jug seems to be made from much more thin flimsy plastic so i'm not too confident about its lifespan"
68.0%

some people difficulties

"the filler spout on tis jug has to be held open with you thumb which is tricky as you have to wrap your little finger round the handle at the same time and as the jug fills and gets heavier it may cause some people difficulties in keeping it upright"
67.6%

very salty

"leaves water tasting very salty and metal like"
67.5%

unless you looked closer

"on closer inspection the missing cartridges were in the jug it was difficult to see them at first unless you looked closer"
67.0%

refill cartridges

"she already has a filter kettle which uses the same refill cartridges so she opted for this make and model"
66.6%

complex poor odour

"complex poor odour inconvenient to use and bulky"
66.3%

boil my water

"i am in love with this and never had to boil my water and buy any water anymore"
66.1%

makes me unhappy

"it makes me unhappy"
66.1%

only slight reservation

"the only slight reservation i'd offer is that it's sometimes a bit tricky to set the timer button to four weeks when you change the filter"
66.0%

sending it back

"i cannot see any way to secure the insert and id more than i already have i will be sending it back"
66.0%

filters out limescale

"filters out limescale completely and i can no longer taste the horrid chemicals in london's gross tap water"
65.8%

detached it for cleaning

"the lid came off as soon as i detached it for cleaning"
65.6%

does n't get water mark

"recommending white colour because surface doesn’t get water mark"
64.9%

white small particles

"and white small particles"
64.9%

remove the filter

"fill up half the jug and place the filter in until all the bubbles have stopped remove the filter and empty the jug 2"
64.7%

before buying

"read the info before buying"
64.4%

missing a part

"i’m missing a part"
63.7%

original taste

"now the taste i don't know how much is to do with the original taste of the water and how much the filter but to me the water has quite a bitter taste sometimes and makes me feel very bloated"
63.6%

much plastic

"for me there is too much plastic over all in this product"
63.6%

arrived broken

"item arrived broken"
61.9%

hesitant reading

"i was a bit hesitant reading the negative reviews but at the end i had a choice of a constant purchase of bottled water a horrible taste of my tap water or"
61.5%

little apprehensive

"although it is just a jug which filters water i was a little apprehensive when i first got it as i did not know how to correctly set it up but a quick youtube video later and i was away"
61.4%

removed both

"turns out it removed both !"
60.8%

lost but reorder

"a++++++++ first package lost but reorder and came next day a++++++++++"
60.5%

falls off when i pour

"the lid doesn’t fit on the top properly so falls off when i pour"
60.4%

star deducted

"one star deducted for the useless instruction booklet and how much paper was wasted got it"
60.2%

worry about them

"it came with 3 filters in total which means i won't have to worry about them for a while"
59.7%

filter fill

"put the inner plastic piece into the jug place in the filter fill with water allow the water to filter then empty"
58.6%

or either too small

"this jug isnt too big or either too small its just a perfect size"
57.4%

arrived as stated

"product arrived as stated"
57.2%

n't connect well

"bought this product around a week ago the top didn't connect well and it enden breaken up because of that"
56.5%

faulty and poor

"want to send it back but the seller is not offering paid return postage so for me it's not clear will i receive refund for postage too as the item is definitely a faulty and poor quality!"
56.5%

that's no placebo

"it does taste better too but not sure if that is placebo or not but the evidence is in my kettle and that's no placebo"
56.2%

were a bit confusing

"pictured instructions were a bit confusing for me!"
56.2%

black mist

"but then the water started to leave a very weird and scary black tint at the bottom of the pitcher and when carefully looked into light the black mist like tint was floating on the top of the water and some of it throughout the water as well!"
56.0%

down 1 star

"all you would expect from a water filter only marked down 1 star as the lid comes off a little easier than id like when pouring sometimes"
56.0%

very overpowering

"i bought this because our tap water has very overpowering metal taste and since using it has turned the non drinkable tap water into water bottle quality!"
55.9%

which is n't nice

"the only thing i was disappointed with is the taste if i just want cold water straight from the jug has a funny taste to it which isn’t nice"
55.8%

pouring into sink

"luckily i was pouring into sink during activation fills otherwise i would have had water everywhere"
55.5%

it's revolting

"it’s revolting!"
55.2%

pretty annoying

"obviously the seal around the filter is not strong enough so water accumulates underneath which is pretty annoying and the lid is also a bit fiddly to put on properly"
55.2%

what i do n't like

"what i don't like is that the lid has a counter function however it only counts the number of weeks antill you need to change the filter"
55.2%

really difficult to focus

"i tried to take some pictures but it was really difficult to focus but i managed to get some"
54.9%

other issue

"the other issue is that if you use all the water in one go then put the jug upright again there is a fair amount of water that drains back into the jug resulting in re filtering"
54.8%

does n't scale up either

"added bonus kettle doesn't scale up either"
54.7%

no more limestone

"no more limestone!"
54.7%

not drink tap water

"as i cannot drink tap water and got tired of carrying bottles every next day this was perfect for me no problems with the item and i'm happy with it"
54.7%

falls apart

"i have to hold the top down every time i use it or it will falls apart"
54.7%

could not always

"during the lockdown i could not always get enough bottle water delivered and it was a pain to carry"
54.5%

brita elemaris

"previously had a brita elemaris which needed replacing"
54.5%

very disappointing

"the cartridge indicator broke after a month very disappointing the entire product"
54.5%

kettle iron not necessary

"hard water area so were always having to descale kettle iron not necessary now"
54.3%

poorly design

"the top fit is poorly design"
54.0%

cold water

"i wash in dishwasher just without lid and it fit in to my fridge so when it’s hot i always have cold water"
53.9%

debating i no longer

"after alot of debating i no longer have to buy bottled water i am cutting back on various items and this was one of them"
53.7%

makes me feel

"i am impressed i have been on mineral water for years as the tap water makes me feel bad and tastes bad too"
53.6%

returning the product

"now i am returning the product and hoping for a full refund"
53.5%

rendering the jug useless

"the filter holder has dislodged which means the lid no longer fits rendering the jug useless"
53.5%

maximum limit

"i like the taste the product is easy to use but not really sure if i can fill it up to the maximum limit as the manual shows otherwise"
53.3%

ignore the indicator

"you get 3 filters with this jug the filters last longer than advertised you can also taste when the filter needs changing so you can ignore the indicator on the lid"
53.3%

less than 3 months

"i have used it less than 3 months"
53.2%

easier to fill

"much better than the brita aluna that it replaces as easier to fill"
53.1%

would survive a fall

"it doesn't feel as if it would survive a fall"
53.1%

they have run

"it's fine except that i do not know which filter cartridges to order now they have run out"
53.0%

quite what i expected

"not quite what i expected"
52.7%

rear of lid inconvenient

"filling jug with flap at rear of lid inconvenient not nearly as easy as lid removal with my previous model"
52.5%

conducted a ph test

"conducted a ph test and the water from the filter was bright yellow indicating a high amount of acid"
52.5%

spilled over

"also as there is no "float" you have to judge when to stop filling so on occasions water has spilled over"
52.0%

look aweful

"so the water filters do not last that long because they start to look aweful"
51.8%

missing cartridges

"amazon i wrote earlier regarding missing cartridges i must apologise"
51.5%

broken when arrived

"broken when arrived"
51.4%

just could

"i just couldn't"
51.2%

much paper was wasted

"one star deducted for the useless instruction booklet and how much paper was wasted got it"
51.0%

would not recommend

"would not recommend"
50.8%

holding closed

"if you tip the jug too far the filter holder falls out so you have to hold the lid on the flap over the spout is unpredictable sometimes pouring smoothly at others holding closed just a bit not enough to stop the water pouring out then suddenly flapping fully open sending a busy of water out to go all over the place"
50.7%

that had broken

"i had one of these before so was just replacing one that had broken"
50.7%

describing a glass

"i have searched the internet and sadly can see no equivalent filters describing a glass jug"
50.6%

very frustrating

"makes it very frustrating to use"
50.6%

stagnant and gloopy

"this causes water to be trapped there after filtration and it goes stagnant and gloopy if left a day or so until you refill it and it washes out"
50.2%

filter then empty

"put the inner plastic piece into the jug place in the filter fill with water allow the water to filter then empty"
50.0%
...

very disappointed in both products

"i am very disappointed as expected a lot more from filter"
99.0%

plastic waste in both products

"i'm trying to reduce single use plastic waste and the tap water in my area isn't great"
94.0%

more expensive in both products

"if you already have a brita filter i wouldn't recommend upgrading just yet i haven't seen any noticeable difference between old or new and the new type filters are more expensive"
74.8%

does n't work in both products

"but there is a little light that suppose to indicate if the filter is new green light almost used yellow light and used red light and it doesn’t work"
74.8%

only problem in both products

"the only problem when you read the instructions is it does not explain that before you screw the smart light onto the lid you have to prime the light by pressing the button on the light for about 3 seconds until the light flashes green 3 times then it is ready you will have to do this every time you replace the filter cartridge i only found out about this when i rang brita they say germany is looking into putting this information in the instructions "
74.5%

design fault in both products

"the filters don't sit fully snugly in the jug so there is a body of water that sits there which is a design fault"
73.2%

waste of money in both products

"this filter is waste of money"
66.7%

last very long in both products

"the filters do not last very long and are quite expensive to replace"
54.0%

badly stained

"got this to use at work as their water is dead hard and all their cups are badly stained"
99.8%

very worst

"the very worst part though is that the new filters no longer fit the old jugs and of course visa versa"
99.5%

really vile

"after using the filter for 2 3 weeks the water started to taste really vile almost like plastic i can’t describe so bad"
99.4%

horrendously expensive

"by introducing a new filter cartridge the maxtra+ which looks horrendously expensive and of course none of the older maxtra cartridges fit"
98.4%

falls dramatically

"it does filter contaminates that's in tap water but the ph falls dramatically after its filter which makes it not suitable for drinking"
97.2%

terribly unreliable

"it was terribly unreliable on the old model and would periodically refuse to open when pouring water often causing a flood down the side of the kettle!"
96.8%

clean limescale

"so easy to keep clean limescale due to the design"
96.8%

pretty shoddy

"looks good but pretty shoddy for brita"
95.4%

arrived straight away

"arrived straight away too"
89.1%

begin with and yellow

"this flashes briefly each time you pour water out green to begin with and yellow when the cartridge is getting towards the end of its life and red when is is no longer effective"
88.7%

unwelcome insects

"thirdly there is no cover over the spout so dust and any unwelcome insects can enter the filtered water"
74.9%

only issue

"the only issue now is i have to replace the filter soonish after watching a video about the build up of certain things i can see why the replacement date is included !"
74.9%

disgusting taste

"i live in a very hard water area with a disgusting taste of chlorine"
74.9%

rather expensive

"the filters are rather expensive and i balked slightly at the price of ordering half a dozen"
74.8%

filter cartridges

"it's dishwasher safe i can't tell the difference in taste or measure the cleanliness between these new maxtra+ filter cartridges and the standard ones i've used for the old jugs"
74.8%

main gripe

"my main gripe is the new cartridge filters"
74.8%

taste foul

"i live in a very hard water area and the stuff that comes out of the taps is actually horrible to drink it also makes any tea that is not a strong builder's type taste foul"
74.8%

seems rushed

"overall i find this overpriced missing small features that should be included and the design seems rushed"
74.8%

pretty awful

"never realised the taste of tap water at home was pretty awful until spending an extended time abroad drinking bottled water then coming back to it"
74.7%

looks wrong

"i dislike the tag thing to lift the lid when refilling the jug it looks wrong on an item that you want to be sleek and look very clean"
74.6%

marketing hype

"and marketing hype about how much better it is hence more expensive and more profit and customers can't use their old filter stock"
74.4%

goes brittle

"i've had brita jugs before and eventually the plastic goes brittle and they are consigned to the bin"
74.3%

very smelly

"it is not necessary to have the lid on unless there is some very smelly or contagious stuff in the fridge in which case the lid would likely not be efficient anyway"
74.2%

more impatient

"the water filters through at a slow ish pace which might irritate the more impatient user but this doesn't have to be problematic just top it up each time you use some and you can happily drink your water while it filters through its next batch in its own time"
74.2%

inferior product

"the issues i have is that you seem to be getting an inferior product compared to the older model"
74.2%

chunky cartridge

"but hey it's supposed to filter even more or better than the old ones and give you great tasting filtered water and the water does taste great but a large chunk of real estate inside the jug is taken up by the big chunky cartridge so you get less room for actual water!"
74.1%

awkward and unwieldy

"the one thing i loathe and detest is the incredibly awkward and unwieldy multi lingual instructions on a sheet of flimsy paper about 95x60 cms folded to 19x10"
73.8%

expensive change

"but it is a big thing because this package only includes 1 filter and it could be an expensive change to use this instead of the old jugs and it is something people should definitely consider when deciding on which model to use"
73.6%

expensive brita refill

"so we are going to buy the expensive brita refill"
73.5%

very acidic

"this filter delivers very acidic water which is not healthy"
73.5%

slightly unpleasant

"however it does have a slightly unpleasant taste and the light indicator stopped working after the first day"
72.9%

large chunk

"but hey it's supposed to filter even more or better than the old ones and give you great tasting filtered water and the water does taste great but a large chunk of real estate inside the jug is taken up by the big chunky cartridge so you get less room for actual water!"
72.3%

lower down

"so buy this new designed jug from brita and thrown away your old one you will not be disappointed it’s so much better and because the filter is lower down in the jug it filter so much faster because gravity does most of the job for you"
71.9%

settled down

"seems to have settled down down and tastes ok"
71.9%

design flaw

"bit of a design flaw if you are not careful with the level of water"
71.6%

empty fill

"easy to empty fill and check if filter needs changing due to the colour light"
71.3%

lasted 2 months

"lasted 2 months and cracked after the return date!"
70.7%

averaging 2 3 cups

"there is no way that i have been using any more than a litre a day out of this averaging 2 3 cups of tea of probably around 300ml volume each so that is to say i have used no more than around a quarter of what brita claim"
70.6%

nothing helps

"nothing helps"
70.6%

limescale damage

"kettles and coffee machines pack up far too quickly due to limescale damage so i thought i'd introduce them to the delights of the brita water jug!"
70.0%

biggest issue

"my biggest issue being the missing rubber at the base of the jug this really was handy with the older models and i struggle to understand why it was removed"
69.2%

indicator anti

"a: simply turn the cartridge status indicator anti clockwise out of the bottom of the lid"
68.9%

actually horrible

"i live in a very hard water area and the stuff that comes out of the taps is actually horrible to drink it also makes any tea that is not a strong builder's type taste foul"
68.6%

quite pricey

"the other thing to aware of is that the replacement filters are quite pricey"
68.5%

waste your money

"i would not recommend you waste your money"
68.1%

no option for return

"it look faulty to me but can’t return it as there’s no option for return maybe the return was available only for a month"
66.6%

design flaws

"it looks modern and filters well but i'd have expected some of these basic design flaws to have been ironed out"
66.5%

wrong time

"cartridges can be a bit pricey if you buy at the wrong time but this is good and keeps your pure water nice and chilled perfect for the summer months"
65.9%

thrown away your old

"so buy this new designed jug from brita and thrown away your old one you will not be disappointed it’s so much better and because the filter is lower down in the jug it filter so much faster because gravity does most of the job for you"
65.9%

poor quality

"poor quality"
65.6%

difficult to get hold

"don't think all filters are the same because my previous filter took 2 cartridges cost a fortune and was difficult to get hold of"
65.4%

nothing fits

"nothing fits"
65.3%

produce limescale

"but it sure made my tap water taste better and my kettle does not produce limescale as much"
65.1%

water filter cartridges

"oh great just what the world needs another form factor for the brita water filter cartridges"
65.0%

forcing you to spend more

"they are forcing you to spend more"
64.7%

with white vinegar

"i do tend to replace my cartridge at 3 weeks rather than 4 but even if i have left it for a month a quick swoosh with white vinegar brings the kettle back to supreme perfection"
64.4%

will not work

"these new filter cartridges are a different shape so please consider this before chucking your old model away as the old model will not work!"
64.4%

lasted about a month

"so far so good one filter lasted about a month"
63.9%

regret paying for this

"regret paying for this when i could have got something cheaper just as good"
63.8%

excessive belt

"this may seem an excessive belt and braces approach but we feel it assures safe soft drinking water from our hillside spring source"
63.7%

much fluoride

"i had a smaller one of these a while back and it does filter the water ours is very nasty too much fluoride in it but this takes that away"
63.7%

with limescale

"we've been using brita filter kettles for many years because we live in a very hard water area and because i don't want to risk jamming up my lovely new kettle with limescale this jug seemed ideal and"
63.7%

pack up far too quickly

"kettles and coffee machines pack up far too quickly due to limescale damage so i thought i'd introduce them to the delights of the brita water jug!"
63.3%

shape filler

"the taste of water is specific maybe need to get used to it i will update my review if taste is change at the moment 3* also it’s the same as the older model just different shape filler"
62.6%

matra filter cartridges

"my only complaint would be that the ordinary matra filter cartridges don't fit in it and i have to source a supplier for the new ones"
62.5%

took 2 cartridges

"don't think all filters are the same because my previous filter took 2 cartridges cost a fortune and was difficult to get hold of"
62.4%

slight niggles

"just slight niggles or downsides which may or may not bother you – there are no rubber feet or circle of rubber on the base of the jug so it may slip although i didn't find it particularly skiddy to use"
62.2%

feels less robust

"the jug itself feels less robust"
61.5%

some brita jugs

"i know some brita jugs are really odd shapes and often very top heavy when empty this is no exception to the latter but feels more like a traditional jug and less like a game of "try not to tip over the water filter""
61.3%

replaced 1x filter

"4l jug which breaks into three bits manual smart light which replaces the timer can be replaced 1x filter what's different?"
60.7%

return date

"lasted 2 months and cracked after the return date!"
60.7%

foul tasting glasses

"i wish i had known about this earlier it would have spared my many foul tasting glasses of water and chalk clogged kitchen appliances"
60.1%

brita filter kettles

"we've been using brita filter kettles for many years because we live in a very hard water area and because i don't want to risk jamming up my lovely new kettle with limescale this jug seemed ideal and"
59.7%

brita filter jugs

"have always used brita filter jugs"
59.7%

quite heavy

"i can't compare this with other jugs but it does seem rather 'chunky' is quite heavy and won't fit in the fridge door"
59.6%

course visa

"the very worst part though is that the new filters no longer fit the old jugs and of course visa versa"
59.4%

discover this

"you only discover this after the 30 day return policy is finished"
58.9%

light did n't work

"i fitted mine all together and the light didn't work"
58.8%

does n't filter through

"if you fill the jug to get it full the second filling of water doesn’t filter through"
58.7%

lacking an essential part

"expensive jug that now is lacking an essential part"
58.6%

replaced my old brita

"just replaced my old brita jug which was looking a bit tired impressed with the new style and works a treat"
58.0%

cartridge is ineffective

"since the cartridge is ineffective so is the jug as the other maxtra cartridge doesn’t fit the new jug"
57.9%

dripping of water

"i noticed on a few occasions although not all the time that there was a dripping of water from the unfiltered water past the filter on the outside because the filter didn't fit completely snugly in it's fitted position"
57.5%

build up of limescale

"i live in a hard water area so need to filter my water to stop the build up of limescale so i always have a filter jug in the house"
57.3%

even more or better

"but hey it's supposed to filter even more or better than the old ones and give you great tasting filtered water and the water does taste great but a large chunk of real estate inside the jug is taken up by the big chunky cartridge so you get less room for actual water!"
57.2%

brittle and breaking

"the lid is lifted by a flexible rubber tab that seems sound enough for now but which i anticipate becoming brittle and breaking"
57.1%

trying to cheat

"i'm not sure how it works exactly but it seems to be about right in terms of the length and frequency of use between filter changes so i don't feel that it is trying to cheat me!"
57.0%

n't last long

"one filter didn't last long at all"
56.8%

britta filter jubs

"the instruction leaflet covers all the different types of britta filter jubs not one specific"
56.6%

britta filter jugs

"i have used britta filter jugs for many years but this one was not up to standard"
56.6%

longer return policy

"i suggest that if you want this jug you buy it from a seller who has a longer return policy"
56.6%

just no light

"few times it did light sometimes flashes and often just no light"
56.4%

cost is prohibitive

"i don't think i'll use it for good as the cost is prohibitive"
56.4%

wrong filters

"ordered the wrong filters"
56.2%

near heat or cold

"only used water from tap and left on kitchen side so not near heat or cold"
55.9%

micro carbon pearls

"the new filters are called maxtra+ and apparently have a finer mesh than the old ones to filter out more impurities in the water and micro carbon pearls which reduce chlorine"
55.9%

tapered bottom

"the new maxtra cartridges fit into the older jugs but because they have a tapered bottom end and the old ones don't the old cartridges are too large to fit into the space in these new jugs"
55.8%

water smell really

"makes water smell really bad"
55.8%

water dont

"useless filter water dont buy this!"
55.7%

that expensive

"it isn’t that expensive neither are the filters"
55.7%

replacement filter

"expensive original replacement filters just by a cheaper replacement filter easy to use fits in my fridge door"
55.6%

low tech timer

"not sure if it measures each time it comes in contact with water then calculates how much water has poured or if it's just a low tech timer"
55.2%

missing rubber

"my biggest issue being the missing rubber at the base of the jug this really was handy with the older models and i struggle to understand why it was removed"
55.2%

taste awfully bitter

"i’m only on the first cartridge having recently bought this jug but within two weeks the water started to taste awfully bitter"
55.2%

which is not healthy

"this filter delivers very acidic water which is not healthy"
55.2%

really odd shapes

"i know some brita jugs are really odd shapes and often very top heavy when empty this is no exception to the latter but feels more like a traditional jug and less like a game of "try not to tip over the water filter""
55.2%

needs to be replaced

"the model itself is a bit fancier than the ones we used to use particularly the small light to indicate when a filter needs to be replaced"
55.1%

backward compatible

"although this jug works well and the water it produces tastes great i am severely annoyed at the design it is not backward compatible"
54.9%

a filtered jug useless

"then when you go to use it the un filtered water comes out as well making the whole point of a filtered jug useless"
54.9%

main complaint

"my main complaint is that it uses a completely new shape of filter probably not a problem really but i bet it costs more"
54.9%

deducted a star

"but the cartridges are so expensive that i have deducted a star"
54.8%

brown scum

"i enjoy my tea wthout milk and the maxtra+ eliminates the brown scum"
54.8%

unless you read reviews

"the fact that old filters will not work is also not mentioned on the outside of the box and you wouldn't know unless you read reviews or buy one where the first thing you see when opening is a leaflet which tells you pictured "
54.7%

flimsy paper

"the one thing i loathe and detest is the incredibly awkward and unwieldy multi lingual instructions on a sheet of flimsy paper about 95x60 cms folded to 19x10"
54.7%

n't get this before

"excellent why i didn't get this before!"
54.7%

look faulty to

"it look faulty to me but can’t return it as there’s no option for return maybe the return was available only for a month"
54.7%

no longer effective

"this flashes briefly each time you pour water out green to begin with and yellow when the cartridge is getting towards the end of its life and red when is is no longer effective"
54.7%

no pads on the bottom

"and the handle is clunky and no pads on the bottom"
54.7%

from a bore hole

"if you are in a hard water area or like me living in the countryside and raising your water from a bore hole the significance of effective water filters take on increased importance"
54.6%

previous brita jugs

"it also doesn’t have lots of little bits that can get broken which i have found with previous brita jugs"
54.6%

no good for summer

"this brita jug is a large size: handy for general kitchen use but it's too wide to fit in my fridge door so is no good for summer"
54.5%

an expensive filter unit

"its not like it was missed off to save money as it is an expensive filter unit"
54.5%

i feel sick

"i have emailed brita cause now i feel sick "
54.5%

not rough with

"i must emphasise i was not rough with it and it was not dropped"
54.4%

furred ' and stains

"living in an area built on chalk isn’t the reason as it wasn’t an issue in our other house but what that chalk does do is leave the kettle ‘furred’ and stains the insides"
54.4%

would likely

"it is not necessary to have the lid on unless there is some very smelly or contagious stuff in the fridge in which case the lid would likely not be efficient anyway"
54.4%

this expensive

"so no pint to buy this expensive if you can get much cheaper previous model"
54.2%

problems of limescale

"we have a private soft water supply and don't suffer the problems of limescale"
54.1%

easy to slip over

"it has no rubber feet and i worry it will be too easy to slip over and break if on a wet surface"
54.0%

n't find filters

"it's not a big deal but it will probably end up with a jug i can't find filters for"
53.9%

there's no rubber base

"there’s no rubber base but we don’t find that a problem"
53.9%

nowhere else

"and nowhere else"
53.8%

taste test

"i'd go back to setting a calendar reminder for 28 days and do a taste test on the last day before deciding to replace the filter"
53.7%

instead of the old jugs

"but it is a big thing because this package only includes 1 filter and it could be an expensive change to use this instead of the old jugs and it is something people should definitely consider when deciding on which model to use"
53.7%

water filter jugs

"never been a big fan of water filter jugs although i have had some over the years"
53.7%

meter not working

"plus meter not working"
53.6%

failed on previous models

"the removeable sensor screwed under the lid lights up as the filtered water is poured much better than the 4bar reminder system that has failed on previous models i’ve used making it easier to clean and de scale"
53.4%

preventing scummy

"compared to my old "generic brand" water filter the water filters through very quickly and it definitely improves the taste compared to tap water as well as preventing scummy tea "
53.3%

senseitive enough

"easier to clean than the old styles but the indicator light is not senseitive enough and doesn’t give you much morning between amber and red"
53.2%

n't come with

"you will need to buy the cartridges as this didn't come with any"
53.0%

that a problem

"there’s no rubber base but we don’t find that a problem"
52.9%

ridding tea of scum

"hard water in london or most cities might be a problem but ridding tea of scum for a proper tasting brew is no longer an issue plus filtering our water before putting it in the kettle means the tea tastes better and the kettle lasts longer win win!"
52.9%

not accommodate them

"i mistakenly bought three older cartridges before i opened the box and discovered that this jug had been designed to not accommodate them"
52.6%

simple and rather obvious

"it is easy to use as well putting it together is simple and rather obvious i certainly did not need to read the manual as it is pretty obvious what plugs into what "
52.6%

filter stock

"and marketing hype about how much better it is hence more expensive and more profit and customers can't use their old filter stock"
52.6%

gathered black mold

"this new design brita has something wrong as you can see in the picture it gathered black mold after 10days of use"
52.6%

inaccurate indicator

"more an inaccurate indicator to me"
52.5%

no compatible filters

"the jug uses the new maxtra+ filter they are a different design to the previous ones which won't fit this jug they are also much more expensive and there no compatible filters like the excellent amazonbasics ones available"
52.5%

dead giveaway

"further update: the flashing indicator light appears to have nothing whatsoever to do with the water quality coming out of the jug: dead giveaway 1: if you take the lid off and tilt it as if you were pouring the light flashes which means it's not activated by water contact but by a tilt sensor"
52.4%

little else

"otherwise i have little else to say about it they all work the same you put water in you wait you tip water out"
52.4%

means no mildew

"no edges means no mildew!"
52.3%

heavy to lift

"holds enough to fill the kettle but not too heavy to lift"
52.3%

serious hygiene test

"this is a serious hygiene test fail brita!"
52.1%

consigned to the waste

"been using it a while now better than my previous ‘basic’ brita model of about 9 10 years old consigned to the waste bin"
52.1%

replace my old brita

"hi i have received this today to replace my old brita"
52.1%

cooled down

"i was a bit hesitant to buy it because you can drink tap water in london and it’s fine but: the water tastes better it’s now nicely cooled down as i keep my beira jug in the fridge and i drink a lot more water now"
52.1%

trickle down

"no pun intended the jug is watertight and snug so pouring overflowing water into the tank doesn't trickle down into the filtered water"
52.1%

very short time

"i bought two extra cartridges which are now obsolete because the jug just leaks all the water out in a very short time"
52.0%

something wrong

"this new design brita has something wrong as you can see in the picture it gathered black mold after 10days of use"
52.0%

much more expensive

"what a surprise the new ones are much more expensive"
52.0%

none replaceable

"the filter status indictor is none replaceable and only lasted 3 months"
51.8%

small hole

"well apparently this should have a light on the lid to warn when the filter is consumed but there is no light there was nothing in the box and there is just a small hole in the container lid "
51.7%

waste of time

"the smart light is a waste of time really because it works on time rather than the amount of liquid that passes through it therefore if you are a single person you would be changing the cartridge way before time compared to a family who is filling it a lot more"
51.6%

neither are the filters

"it isn’t that expensive neither are the filters"
51.6%

looks cheap

"first is the look that pull tag that lifts the lid for water filling looks cheap and you feel the ned to pull it rather than use it as a lever"
51.5%

n't deduct a star

"i guess it will become cheaper before long so won’t deduct a star"
51.5%

slightly bitter

"the flavour is slightly bitter but not unbearably so"
51.4%

been buying

"as far as the hardness goes i tested the water with a brita testing kit and also the bottled water we have been buying"
51.3%

plastic moulding

"this comprises a circular yellow plastic moulding that presses into the top of the jug just next to the pouring spout"
51.2%

less money

"there are filters on the market from other makers that offer the same or better for less money so why opt for this?"
51.1%

strange colour

"i have real problems drinking tap water as i think it has an odd taste and sometimes a strange colour but am very happy to drink the water after it has been treated with this item"
51.0%

exactly the same

"the replacement jug was exactly the same"
51.0%

little slower

"perhaps a little slower than my previous filter"
51.0%

slow ish pace

"the water filters through at a slow ish pace which might irritate the more impatient user but this doesn't have to be problematic just top it up each time you use some and you can happily drink your water while it filters through its next batch in its own time"
50.8%

fairly expensive

"on the minus side the filters are fairly expensive and although the jug has 2"
50.7%

have a problem

"just have a problem in the beginning because the box did not come with the manual how to use it"
50.7%

still stained

"however my water is still scummy my cups are still stained and there isn't a real noticeable difference in taste"
50.0%
...

Compare Pros

excellent product in both products

"excellent product the water taste "delicious""
100.0%

very pleased in both products

"very pleased"
100.0%

highly recommend in both products

"highly recommend"
99.6%

really good in both products

"this is really good value for money with the 3 extra filters it's not too heavy and fits nicely in the fridge door the filters are easy to change"
99.3%

amazing product in both products

"amazing product"
98.5%

excellent water in both products

"excellent water jug"
91.7%

nice tasting water in both products

"this jug has surprised us with providing nice tasting water with ease"
91.7%

clean water in both products

"excellent i enjoy fresh clean water"
90.5%

does a good in both products

"the filter does a good job at purifying the water and you can easily notice the difference"
89.3%

fits easily in both products

"the design has improved and it fits easily into my fridge is easy to use"
75.0%

works well in both products

"it really change the taste of waterit works well and it's easy to learn how to use"
75.0%

fits nicely in both products

"this jug fits nicely in the door of our fridge next to the milk"
75.0%

looks good in both products

"came on time and looks good"
75.0%

great value in both products

"i was really happy when my new one arrived it’s a much better design & great value compared to the 1st one i bought from argos"
74.9%

perfect size in both products

"perfect size to fit in the fridge door easy to clean and use"
74.9%

looks great in both products

"looks great and provides tasty water"
74.8%

very quickly in both products

"arrived very quickly"
74.8%

good design in both products

"looks good good design and does the job"
74.6%

excellent value in both products

"excellent value with swift delivery"
74.4%

high quality in both products

"high quality"
74.4%

very useful in both products

"the display on top is very useful it's good to have a reminder on when to change the filter"
74.3%

good value in both products

"good value next day delivery always had brita extra nice as fit in fridge door"
74.3%

quality product in both products

"well made quality product easy to fill pours without spillage"
74.2%

great item in both products

"great item does the job no more horrible tasting water filters last longer than other ones i have tried"
74.2%

crystal clear in both products

"looks good in my kitchen filters quickly & precisely the water tastes lovely & is crystal clear"
74.0%

very happy in both products

"brilliant very happy with this water filter very easy to use and would definitely buy this item again"
74.0%

water tastes good in both products

"water tastes good"
73.8%

tasty water in both products

"great product for tasty water"
73.8%

good product in both products

"good product and fast customer service"
73.7%

fantastic product in both products

"fantastic product very clean fresh water from it very easy to clean"
73.4%

good quality in both products

"good quality"
73.3%

fits perfectly in both products

"the jug fits perfectly in my fridge door and the display on the lid counts down each week so i know when to change the filter"
73.3%

hard water area in both products

"they work really well as we are in a hard water area"
73.1%

highly recommended in both products

"highly recommended!"
72.6%

would recommend in both products

"would recommend"
72.4%

much better in both products

"although our tap water is drinkable the one filtered by our brita just tastes so much better and as a consequence we drink more!"
71.9%

fits neatly in both products

"neat design fits neatly in fridge door"
71.8%

worth the money in both products

"well worth the money"
68.4%

your fridge in both products

"go ahead and buy your massive 4l jug and expect it to fit in your fridge with 4l of water"
67.3%

absolutely brilliant

"absolutely brilliant"
100.0%

absolutely love

"i absolutely love it"
100.0%

pure pleasure

"i have definitely started to drink more water and now it’s just a pure pleasure"
100.0%

arrived perfectly

"it arrived perfectly on time and i'm really happy with my purchase it's very easy to use and to clean it contains a lot of water and does an excellent job at filtering you can tell the difference"
99.9%

quite good

"i have used this product before and it is quite good"
99.9%

brilliant product

"brilliant product definitely can taste the difference between tap water and filtered water"
99.9%

great improvement

"a great improvement now that it can be filled without removing the whole lid"
99.9%

very clean

"fantastic product very clean fresh water from it very easy to clean"
98.7%

real bargain

"a real bargain as it comes with maxtra filters too"
98.2%

strongly recommended

"strongly recommended"
95.8%

great love

"great love it"
94.9%

wonderful difference

"what a wonderful difference in the taste of water!"
94.1%

colour is great

"must say the colour is great and fits so well in the fridge"
93.1%

water taste great

"easy to use and makes water taste great"
93.1%

better tasting water

"better tasting water"
92.3%

does the job perfect

"great product arrived on time and does the job perfect"
91.9%

very effective

"very effective jug water filter"
91.8%

very happy to use

"very happy to use it"
91.6%

highly recommendwould

"would highly recommendwould recommend"
91.6%

works a treat

"works a treat"
90.9%

very well designed

"the jug is very well designed and works like a charm"
90.7%

super product

"super product"
90.3%

clean and amazing

"light weight easy to clean and amazing taste loveit"
89.9%

good fixture

"with this model i find the refill "flap" a good fixture and makes it a lot easier to refill via using a water jug "
88.8%

love the colour

"love the colour fits with my kitchen"
88.7%

really happy

"i was really happy when my new one arrived it’s a much better design & great value compared to the 1st one i bought from argos"
88.4%

water tastes delicious

"great product filtered water tastes delicious"
88.3%

friendly to read

"i know its pretty straight forward but the instructions should be a bit more friendly to read"
88.2%

great 👍🏻

"my water now tastes great 👍🏻"
88.0%

great produt

"great produt"
88.0%

only drawback

"the built in indicator means lid needs to be hand washed which is the only drawback but i still love and recommend this product!"
86.0%

good flavour

"easy to clean good flavour and good price!"
75.0%

great gift

"great gift"
75.0%

swift delivery

"excellent value with swift delivery"
75.0%

good price

"easy to clean good flavour and good price!"
75.0%

good taste

"good taste"
75.0%

improved flavour

"tea with filtered water is a much improved flavour"
75.0%

decent drinking water

"at last decent drinking water well made easy clean"
75.0%

great price

"brita presents high quality products at a great price definitely recommend"
75.0%

really fresh

"there is a big difference in taste in comparison to tap water it tastes really fresh "
75.0%

reliable product

"good reliable product at a reasonable price"
75.0%

more delicious

"more delicious than bottled water"
74.9%

really well

"this brita filter does the job really well"
74.9%

fast delivery

"great live this fast delivery"
74.9%

right position

"chose this to replace my old one water inlet is in the right position and you have to open it to fill up rather than the water opening it on filling much better"
74.9%

taste amazing

"water taste amazing"
74.9%

decent amount

"this fits in the fridge door and holds a decent amount of water"
74.8%

very comfortable

"it's very comfortable :d"
74.8%

loyal customer

"i am a loyal customer of this company"
74.7%

many languages

"it's easy to use and the instructions come in many languages"
74.7%

inside fridge

"or inside fridge"
74.7%

good water

"good water taste a bit weird but it does the job"
74.7%

service goods

"excellant service goods arrived in good condition and do the job"
74.7%

significantly cleaner

"it's easy to use and it makes water taste significantly cleaner"
74.6%

much improved

"i have trouble with blepharitis scaly eyelids so now rinse eyes with brita filtered water after normal washing condition is much improved"
74.6%

blown away

"very pleased with this purchase blown away with the improvement over tap water"
74.6%

taste perfect

"my friend says it tastes weird but it taste perfect to me"
74.6%

works fine

"the jug works fine and looks good but the new filters last 2 weeks before the jug's display shows them as 'finished'"
74.6%

into fridge

"nice replacement for older model also good to have it fit into fridge"
74.5%

natural flavour

"natural flavour tasteless"
74.5%

very efficient

"very efficient service"
74.5%

quality products

"brita presents high quality products at a great price definitely recommend"
74.5%

amazing price

"amazing price for the jug and i got 3 filters with it"
74.5%

just great

"just great"
74.4%

good condition

"great product arrived next day and in good condition"
74.4%

exellent exellent

"exellent exellent"
74.3%

taste and cleanliness

"easy to use instructions are clear and definitely changes the taste and cleanliness of water"
74.3%

seems good

"seems good to me"
74.3%

filters good

"you do get 3 filters good which is great value for money a must buy"
74.1%

perfect product

"perfect product"
74.1%

smart filter

"smart filter last 2 months"
74.1%

easy no problem

"easy no problem!"
74.1%

good drinking water

"good drinking water on hand"
74.0%

well worth

"filters may seem expensive but are well worth it"
74.0%

very handy

"can put cartridge holder and jug in dishwasher which is very handy"
74.0%

enough space

"stores in fridge door with just about enough space left for your milk"
73.9%

free cartridges

"very pleased with the water filter jug and free cartridges bought this as a replacement for a brita classic which i had for several years"
73.9%

greatly reducing

"i have excess lime in my water and this goes a long way to greatly reducing it and improving taste"
73.9%

treat yourself

"be a hydrohoime and treat yourself alright"
73.8%

good results

"this is replacement of my classic water filter and it does what i expect a water filter to do with the same ease of use with good results"
73.6%

natural taste

"returns water to its natural taste"
73.6%

than bottled water

"much cheaper and easier to use than bottled water"
73.5%

amazing alternative

"amazing alternative to tap bottled water saved me a lot of money buying bottles of water every week and this is just so much better for me"
73.4%

nice product

"overall a nice product and definitely you will feel the difference in water taste uk "
73.4%

recommended chilled

"recommended chilled !"
73.4%

great size

"great size"
73.4%

saved my life

"this filter jug has saved my life"
73.4%

great flavour

"great flavour to the water now it’s filtered i drink so much more"
73.3%

whole family

"pure water for whole family"
73.2%

neat design

"neat design fits neatly in fridge door"
73.1%

environmentally friendly

"this purchase has saved me money and is a lot more environmentally friendly!"
73.1%

nice compact

"a nice compact jug that sits in the door of our fridge easily"
73.1%

excellent style

"excellent style practical and has made a massive difference to our scale issue"
73.0%

please refund

"please refund the whole order to me"
73.0%

some strength

"to put the filter requires some strength"
72.9%

plain water

"really makes a difference to the taste of the plain water from the tap and will enhance the flavour of coffee tea etc"
72.8%

quite sweet

"i taste the water quite sweet but i know that the product is serving me well"
72.7%

strong smell

"i have given it 3 stars because our water unfiltered has a strong smell and taste of chlorine and that has gone"
72.6%

high price

"excellent size avoiding repeat filings during the day meaning fresh filtered water is available instead of "swimming pool type water" furnished at tap with high price included!"
72.5%

working amazing

"working amazing and it’s really good"
72.5%

more healthy

"water taste better but don t know if it is actually more healthy"
71.9%

fills up quick

"fills up quick"
71.7%

easily cleaned

"very good size easily cleaned"
71.7%

gets used daily

"this water filter gets used daily and it’s filled about three times each day"
71.6%

worth money

"really good worth money"
71.5%

order again

"will order again"
71.4%

prefer our brita

"great product has saved us alot of money on bottles of water much prefer our brita totally converted"
71.4%

holds water

"holds water"
71.4%

bigger item

"the spout is a lot better on this model than the bigger item that i had before and filling is more direct also"
71.2%

great filter

"great filter"
71.1%

recommend this

"recommend this to anyone"
70.9%

into my fridge

"the design has improved and it fits easily into my fridge is easy to use"
70.9%

quickly & precisely

"looks good in my kitchen filters quickly & precisely the water tastes lovely & is crystal clear"
70.5%

brita extra

"good value next day delivery always had brita extra nice as fit in fridge door"
70.2%

pure water

"pure water for whole family"
70.0%

works great

"it works great in filtering my tap water"
69.5%

excellent item

"excellent item"
69.3%

exactly what i wanted

"it does exactly what i wanted"
69.3%

quality water

"it is like a premium quality water after passing through brita filter"
69.2%

excellent filter

"excellent filter haven't bought any bottled water since we got it"
69.0%

easy fridge storage

"slim design allows easy fridge storage"
69.0%

massive difference

"excellent style practical and has made a massive difference to our scale issue"
68.2%

bottled water

"we saved a small fortune on bottled water"
68.1%

nice glass

"love this so much i purchsed two of them one for the missus lovely clean water and i urge you to test this simply add the filter and fill the jug freeze some ice cubes in water from your tap once frozen add a few to a nice glass of clean britta filtered water and wait for the cubes to melt"
67.8%

first water

"my first water filtering jug this has really made a difference in my kitchen"
67.7%

pleased about that

"i'm really pleased about that"
67.7%

easy fit in fridge

"easy fit in fridge"
67.5%

quick delivery

"great product quick delivery"
67.1%

looks nice

"it looks nice as well"
66.9%

chalk water area

"choosing white as the colour in a high chalk water area is a good idea since it hides the inevitable chalk marks better"
66.8%

clean water water

"this is how i realised i was getting clean water water actually tastes nicer too"
66.5%

clean britta

"love this so much i purchsed two of them one for the missus lovely clean water and i urge you to test this simply add the filter and fill the jug freeze some ice cubes in water from your tap once frozen add a few to a nice glass of clean britta filtered water and wait for the cubes to melt"
66.5%

fits in well

"really good and fits in well in the fridge door "
66.3%

being sustainable

"being sustainable shouldn't be so expensive!"
66.3%

easy to handle

"good filter and easy to handle and use"
66.3%

fits in fridge door

"fits in fridge door"
66.3%

fits into the fridge

"fits into the fridge nicely too!"
66.2%

favourite water filter

"this is definitely my favourite water filter jug"
66.1%

tastes so good

"we always buy costco x40 bottles as we all drink so much water at home tap and out with bottles this has transformed this i haven’t really used any bottles of water as i’m just using filtered water in a reusable bottle and it tastes so good"
66.1%

fits with my kitchen

"love the colour fits with my kitchen"
66.0%

lasted very well

"my last brita jug lasted very well including a few accidental drops onto the floor"
66.0%

tasted so good

"my cuppa never tasted so good!"
66.0%

most well known

"this was my first purchase of a jug water filter so decided to start with the most well known brand brita"
65.9%

nice materials

"appart from that nice materials sturdy jar"
65.9%

smell and taste free

"water though this filter jug is completely smell and taste free now even could even be discribed as smooth!"
65.9%

quite healthy

"i live in london which has really hard water which is ok to drink and quite healthy but doesn't taste amazing"
65.8%

awesome product

"awesome product"
65.8%

very good filter

"very good filter jug definitely worth the money"
65.8%

pleased with

"very pleased with it"
65.8%

light weight

"light weight easy to clean and amazing taste loveit"
65.8%

great design capacity

"great design capacity"
65.7%

fits so well

"must say the colour is great and fits so well in the fridge"
65.6%

clean and refill

"easy to clean and refill"
65.5%

pretty straight forward

"i know its pretty straight forward but the instructions should be a bit more friendly to read"
65.4%

just right

"nice quality product fits in the fridge door just right"
65.3%

saved me money

"this purchase has saved me money and is a lot more environmentally friendly!"
65.2%

it's great

"i'm drinking more water it's great!"
65.2%

that's perfect

"that's perfect"
65.2%

very good value

"the starter pack for £22 which includes 3 filters is very good value as the 3 filters can cost £17"
65.2%

quality match

"the price and quality match perfectly on this product"
65.1%

easy to install

"really easy to install and wash!"
65.0%

pleased with purchase

"pleased with purchase"
65.0%

described perfect

"as described perfect!"
64.9%

really love this

"i really love this"
64.7%

really like

"really like it"
64.7%

fits in the fridge

"it is great that this fits in the fridge better than old models"
64.6%

water filter

"this was my first purchase of a jug water filter so decided to start with the most well known brand brita"
64.5%
...

excellent product in both products

"excellent product!"
100.0%

very pleased in both products

"im very pleased "
100.0%

highly recommend in both products

"highly recommend"
99.6%

really good in both products

"really good value product"
99.3%

amazing product in both products

"amazing product"
98.5%

well designed in both products

"this is a great well designed product and the difference in water quality that comes from using filtered water has to be experienced it makes a huge difference"
94.6%

excellent water in both products

"excellent water jug that provides crystal clear refreshing tasty water"
91.7%

nice tasting water in both products

"it fits very well into the fridge door and delivers nice tasting water"
91.7%

clean water in both products

"unpack filter soak in clean water for 5 minutes"
90.5%

does a good in both products

"brita does a good job but the messing about with the jugs is making me wondering about having a water filter system plumbed in if i can afford to"
89.3%

fits easily in both products

"it fits easily into the door of my fridge which is an average size "
75.0%

works well in both products

"the filter works well"
75.0%

fits nicely in both products

"a nice new design which fits nicely into the fridge door"
75.0%

looks good in both products

"nice design looks good and does the job"
75.0%

great value in both products

"great value for money"
74.9%

perfect size in both products

"looks better and it’s just the perfect size for fridge and for pouring"
74.9%

looks great in both products

"aesthetically this water jug looks great in the kitchen very elegant and it looks as though a lot of thought was put into the design"
74.8%

very quickly in both products

"filters the water very quickly and by just keeping it topped up each time some is used we've not yet had to wait for it to filter to fill either the kettle or our coffee machine"
74.8%

good design in both products

"fantastic good design and they ironed out all the stupid little design flaws previous versions had they are still selling the old one's so this is basically just an addition to the line up i am very pleased with it"
74.6%

excellent value in both products

"excellent value for money"
74.4%

high quality in both products

"the jug plastic is high quality too and it just looks good in your fridge as good looking as plastic jugs go!"
74.4%

very useful in both products

"looks very stylish and the light indicator is very useful"
74.3%

good value in both products

"fits in the fridge door fine easy to fill and good value for money"
74.3%

quality product in both products

"this is a quality product"
74.2%

great item in both products

"great item and no scale in kettle now"
74.2%

crystal clear in both products

"the jug itself is crystal clear and easy to lift and fill with the flip top tab near the handle it also fits in the fridge door very easily"
74.0%

very happy in both products

"early days but very happy so far"
74.0%

water tastes good in both products

"water tastes good and it is slim enough to go into the fridge door"
73.8%

tasty water in both products

"excellent water jug that provides crystal clear refreshing tasty water"
73.8%

good product in both products

"a good product"
73.7%

fantastic product in both products

"fantastic product"
73.4%

good quality in both products

"good quality"
73.3%

fits perfectly in both products

"fits perfectly in fridge door"
73.3%

hard water area in both products

"fantastic for us living in a hard water area"
73.1%

highly recommended in both products

"highly recommended"
72.6%

would recommend in both products

"would recommend"
72.4%

much better in both products

"it also looks much better"
71.9%

fits neatly in both products

"firstly the jug is slimmer no decrease in volume and fits neatly into the side door shelf in my fridge"
71.8%

great design in both products

"great design and love the light indication when the cartridge needs changing"
68.5%

worth the money in both products

"definitely worth the money"
68.4%

your fridge in both products

"it fits perfectly into the door of your fridge and the indicator light tells you exactly when the filter needs to be changed"
67.3%

really beautiful

"love everything about this really beautiful sleek water filter"
100.0%

honestly amazing

"this is honestly amazing!"
100.0%

everything satisfactory

"everything satisfactory"
100.0%

brilliant best

"brilliant best yet"
99.9%

attractive fits

"all in all this jug is attractive fits in the fridge door if you want it cold and the new maxtra+ filters give lovely tasteless water"
99.9%

huge improvement

"this is a huge improvement on the older designs and i'm very happy with it"
99.8%

best thing

"best thing we did getting it"
99.6%

nicest water

"my partner says it’s the nicest water he’s tasted so it must be good!"
98.9%

works perfectly

"slimline design and works perfectly"
98.6%

been excellent

"the water filtration has always been excellent in some places where we have lived totally necessary for good tea and coffee but the jugs themselves have always caused irritation"
98.3%

clean tasting water

"clean tasting water straight from the fridge"
98.1%

serves the purpose

"very useful to handle and serves the purpose"
97.2%

great tasting water

"great tasting water easy to fill smart light is much better than the fiddllely digital measure and easy to clean"
97.0%

visually appealing

"i like the clean lines of the new model and the durable almost clinical construction and find it visually appealing"
94.8%

genuine brita product

"genuine brita product and replacement cartridges easily available"
94.0%

they are excellent

"as far as the filters go for filtering water they are excellent!"
93.1%

best health purchases

"one of my best health purchases"
92.8%

very satisfied

"so very satisfied"
91.8%

very smart

"very smart looking and glad i bought it"
91.7%

happy as easy

"so happy as easy to fill & pour"
90.6%

brilliant buy glad

"brilliant buy glad i finally bought it filter lasts about a month and you need to reset every time you change the catridge"
90.6%

quality durable

"the plastic is quality durable but still plastic shortens lifespan and usefulness of container they should come with an extra refill or source of 'refill cartridge' should be noted in sale"
90.1%

fresh and well

"transforms chalky and chlorine tasting water to fresh and well tasting that leaves no chalk residues at all in a matter of minutes"
89.5%

best and stylish

"totally the best and stylish"
89.5%

excellent flavour

"excellent flavour"
89.3%

great item water

"great item water tastes a lot better wished i had bought one before"
89.2%

very sleek

"a very sleek well made jug it compares very well with my elemaris jug but lacks the nice rubber feet that i like to see on my jugs as the jug is constantly on and off the work surface i worry about abrasion on the surface this however does seem quite snooth on the bottom"
89.0%

brilliant design

"brilliant design!"
88.8%

simple and elegant

"it’s just so simple and elegant at the same time"
88.5%

compact nice

"this is nice i had a larger one which was a bit heavy to lift and water would always run down the handle for some reason this one is very neat and compact nice rounded edges instead of crevices everywhere think this is the best they have made so far the maxtra+ seem to work just as well as the older model so i am very happy with this"
75.0%

great machine

"great machine"
75.0%

good delivery

"design is good delivery was quick but the led light doesn't work which is the whole point"
75.0%

good looking

"the jug plastic is high quality too and it just looks good in your fridge as good looking as plastic jugs go!"
75.0%

improved design

"fantastic purchase improved design"
75.0%

cleaner water

"cleaner water"
74.9%

great taste

"it gives my water a great taste"
74.9%

steady stream

"the filters look like they filter water quicker as the produce a steady stream however i have tested the speed and it's the same"
74.9%

exudes quality

"this jug just exudes quality"
74.9%

enough water

"fits in fridge door holds more than enough water"
74.9%

fair price

"good product fair price good quick delivery"
74.9%

will happily

"a: our uk based customer care team will happily replace the smart light if a consumer calls or e mails them"
74.9%

better balance

"better balance for pouring the water the water filters though a lot faster because the filter is lower down in the jug"
74.9%

product super

"great product super easy to use and the taste is so much better than the tap!"
74.9%

really value

"4 litres for a number of years and i have to declare straight away that i really value and approve the differences in design of the new version"
74.9%

fresh taste

"filters through quite quickly and pours well clean fresh taste"
74.8%

feels nice

"it just has smooth edges and so easy to clean and looks nice and feels nice"
74.8%

helpful light

"it has a helpful light on the top which lets you know when the filter needs changing"
74.8%

increasing again

"i live in a hard water area and it completely removes all particles in the first 1 to 2 weeks then particles start increasing again in the water"
74.8%

other impurities

"it would seem that a lot of other impurities are filtered out as well as water which is normally cloudy from the tap now looks crystal clear"
74.8%

nice design

"fast delivery great product easy to clean nice design"
74.7%

smart light

"great tasting water easy to fill smart light is much better than the fiddllely digital measure and easy to clean"
74.7%

have deposit

"i used to have deposit in my kettle after the first use since i started to use this filtered water it has been now more than a month and the kettle is clean!"
74.6%

most popular

"i have the one with a "smart light" in the lid sold by amazon and i think this is probably going to be the most popular version"
74.5%

deffinetely recommended

"deffinetely recommended"
74.5%

style cartridges

"so once i have used all my old style cartridges i will be using this jug alone"
74.5%

really helpful

"it’s lighter weight than previous brita filter jug which is really helpful if you have arthritic hands"
74.5%

monthly basis

"i have been a customer of brita for over 20 years and during this time i have used a number of jugs and purchased filters on a monthly basis a lot of money over the years"
74.5%

monitored system

"our samsung has a monitored system which tells me to change the filter approximately every six months however the branded samsung filter only costs around £20 thus £40 per year"
74.4%

useful item

"this brita style water filter jug and cartridge is such a useful item!"
74.4%

very helpful

"very helpful"
74.4%

lovely looking

"lovely looking"
74.4%

very easily

"the jug itself is crystal clear and easy to lift and fill with the flip top tab near the handle it also fits in the fridge door very easily"
74.4%

highly reccomend

"highly reccomend"
74.4%

working well

"nice clean lines easy to clean working well"
74.3%

added bonus

"new modern look is also an added bonus"
74.3%

intelligent mechanism

"using an intelligent mechanism the volume is recorded by registering the amount of water flowing out when the jug is tilted during usage"
74.3%

effective item

"it would be better if the capacity was a little larger but overall it is an effective item"
74.3%

easily available

"genuine brita product and replacement cartridges easily available"
74.3%

water tastes nice

"water tastes nice too"
74.3%

different successes

"over the years i have had different successes with brita filter jugs and filters in coffee machines and kettles"
74.3%

fantastic purchase

"fantastic purchase improved design"
74.2%

recommended month

"the cartridges last a while you can make them last longer than the recommended month"
74.2%

happy customer

"happy customer!"
74.1%

small compartment

"it has a small compartment that lifts up so that it can be filled easily from the tap without having to remove the whole lid"
74.1%

well & quickly

"good quality well made item works well & quickly the maxtra cartridge make our horrible tasting tap water almost like bottled i however found it incredibly bulky & it takes up more than half of my door space which isn't practical & its too tall to fit on a shelf its ideal for counter top but in summer"
74.1%

more attractive

"it is a more attractive style"
74.1%

lovely design

"the jug is a lovely design and easy to use"
74.0%

taste real good

"simply beautiful this new extra slim design very easy to set it up and made me stop buying bottled water as the filtered water actually taste real good"
74.0%

cost effective

"great and cost effective alternative"
74.0%

excellent service

"excellent product excellent service would use again"
73.9%

good thing

"the spout is also smaller allowing less water to pour however this is a good thing as much as it is bad"
73.9%

design and usability

"what an improvement this jug is in design and usability"
73.8%

cleaned easily

"it has smooth corners and 'edges' and can be cleaned easily"
73.8%

clean lines

"i like the clean lines of the new model and the durable almost clinical construction and find it visually appealing"
73.8%

pretty neat

"this jug is visually pretty neat with the exception of the loop to lift the lid which is weird"
73.8%

very attractive

"that said the design is very attractive easy to use easy to replace the filter and it fits in the fridge nicely"
73.8%

worked great

"holding the button down for 5 seconds worked great so all's good"
73.8%

very stylish

"looks very stylish and the light indicator is very useful"
73.7%

strong solid

"good strong solid product"
73.7%

replaced the new filter

"all worked well until i replaced the new filter"
73.7%

completely smooth

"the base is much smaller than previous jugs but probably much easier to wipe clean as it is completely smooth"
73.7%

excellent design

"excellent design fits perfectly in the fridge"
73.7%

it's not too cumbersome

"whilst jug fills half of fridge door shelf it's not too cumbersome and easily worked around"
73.7%

perfect for every

"perfect for every day use"
73.6%

simple and modern

"bought 2 one for fridge and another for counter top best of all their design because they look simple and modern and doesn't impinge on the rest of kitchen design"
73.6%

very inexpensive

"i like using these filter jugs and even though it may seem a little expensive when purchasing new maxtra+ filters it actually works out to be a very inexpensive method of producing great tasting clear drinking water and apparently if used in appliances like steam irons can lengthen their working life considerably as it helps prevent the build us of limescale"
73.5%

activate press

"the led filter cartridge health indicator is very easy to install and activate press and hold the led for a few seconds and the indicator lamp is primed “green” and ready to go "
73.5%

much smarter

"previous meters were definitely much smarter than this"
73.5%

really lovely

"top marks for this really lovely filter and it's good looks"
73.5%

maxtra plus cartridges

"btw it takes maxtra plus cartridges suggest you order some with your new jug"
73.5%

brand and ideal

"the filters when buying more are pricy but it's worth it as this is the superior brand and ideal for hard water areas"
73.4%

clear and excellent

"maxtra + filter provides clear and excellent tasting water"
73.4%

handy loop

"there is a handy loop to pull the top off and you can just flip up the top to fill it"
73.4%

dishwasher safe

"love that this is dishwasher safe making it easy to clean"
73.2%

quite happily

"4 litres of filtered water and will sit quite happily in the door holder of your fridge"
73.1%

little expensive

"i like using these filter jugs and even though it may seem a little expensive when purchasing new maxtra+ filters it actually works out to be a very inexpensive method of producing great tasting clear drinking water and apparently if used in appliances like steam irons can lengthen their working life considerably as it helps prevent the build us of limescale"
73.1%

nice balanced design

"nice balanced design fits in the fridge door or would if the fridge wasn't full"
73.1%

pretty decent

"great water filter jug and fits in nice in the fridge price seems pretty decent"
73.1%

loved these

"kids of all ages loved these and as they are self adhesive it kept even the little ones quiet for ages"
73.0%

quality item

"it is a quality item as you would expect from brita and filters and purifies tap water easily and safely"
73.0%

overall impressed

"could be a bit bigger i’m forever refilling the chamber but overall impressed"
73.0%

light battery

"q: is the cartridge status indicator brita smart light battery driven?"
72.9%

easier to read

"product instructions should be much shorter and easier to read"
72.9%

very refreshing

"holds enough water for 2 people on summers day very refreshing"
72.7%

noticeable difference

"fits easily in our modest sized fridge door super easy to use and has made a noticeable difference to the taste of our tap water"
72.7%

crisp tasting water

"things i like it's better looking the smart light crisp tasting water no limescale in my kettle things i dislike feels cheap no rubber bottom the new style handle unable to use old style filters the product itself is still very good i have had my kettle for 6 years and never fill directly from the tap and to this day there is still no limescale inside it"
72.6%

high enough

"the loop that lifts the flap is flexible and lifts high enough to fill easily no more battling to get water in the jug rather than all over the lid"
72.5%

useful alternative

"however it is a useful alternative to bottled water and does make water and tea in particular taste better"
72.4%

prompt response

"i contacted brita via email and received prompt response: does the led light show any signs of life at all when the button is pressed?"
72.4%

small amounts of debris

"the water here has always had a horrible taste to it with small amounts of debris in it no idea what the debris is "
72.3%

samsung filter

"our samsung has a monitored system which tells me to change the filter approximately every six months however the branded samsung filter only costs around £20 thus £40 per year"
72.2%

fridge price

"great water filter jug and fits in nice in the fridge price seems pretty decent"
72.2%

lasts around 1 month

"fab really makes a difference to our water the filter lasts around 1 month"
72.2%

reassuring element

"i have to say i am convinced although the water tastes the same there is that reassuring element that it is cleaner"
72.2%

stable simple

"it is stable simple to use and easy to clean"
72.2%

flows quickly

"the flip top filler cap stays firmly open for easy filling and the water flows quickly through the filter"
72.0%

graet easy

"graet easy thank you"
71.8%

cheaper alternative

"a replacement for a cheaper alternative "
71.8%

filled easily

"it has a small compartment that lifts up so that it can be filled easily from the tap without having to remove the whole lid"
71.6%

looks better

"its lighter and looks better too!"
71.5%

biggest improvement

"the biggest improvement of all times done by brita on their filter jugs is the new all rounded shape"
71.5%

particularly helpful

"it's particularly helpful that this model comes with a warning light that flicks on when the filter needs replacing"
71.4%

good upgrade

"good upgrade from previous brita"
71.4%

looks neat

"looks neat on my worktop"
71.4%

much cleaner

"i’m on my 2nd month and can tell the difference in water quality it’s so much cleaner!"
71.3%

perfectly adequate

"this is perhaps of lighter weight construction than our marella jug but seems perfectly adequate for the job"
71.2%

prompt service

"product delivery prompt service etc"
71.1%

nice new brita

"it is a nice new brita jug but not as good as my old one"
71.1%

quite useful

"it did its work and the little light was quite useful"
71.0%

clear water

"i enjoy drinking clear water while saving money cause i stop buying water bottled"
70.9%

brought this

"brought this for my mom who is 80 so she drinks more water"
70.8%

love this new design

"i love this new design"
70.7%

no real problem

"water tastes so much better and as we have lead pipes in the house it blocks that as well as other things only a small problem i do fill it up every time it gets low to the top my wife does find it heavy when full so i always lift it so no real problem"
70.7%

good service

"i had previously had an older style brita water jug which gave good service over a period of approx"
70.6%

mantra plus

"thirdly the jug comes complete with the mantra plus filter"
70.5%

handy and simple

"the bottle is so handy and simple to use no need to write such long instructions which often do not concentrate on the actual product"
70.4%

some tv programme

"after watching some tv programme about bottled water harm to nature and so on we have decided to stop buying it and get a reusable jug"
70.2%

opposed the the previous

"also this new filter jug has a smooth bottom as opposed the the previous one which has a ridge on the bottom making it hard to clean necessitating the use of a toothpick to get in the groove"
69.8%

nice clean lines

"nice clean lines easy to clean working well"
69.8%

brita delivers

"as always brita delivers"
69.8%

great brita

"great brita jug the best we've had so far"
69.7%

most effective

"a new design that is quite sleek and modern easy to fill and good filtering performance from the maxtra + cartridges i do wish that the filtering technology was able to take away more of the chlorine taste from tap water here in surrey but the new filters are certainly the most effective i have come across"
69.5%

pouring angle

"maybe pouring angle was to big"
69.3%

opposed to tap water

"i'm surprised i noticed the taste of water from the jug as opposed to tap water but it's noticeable"
69.2%

whole thing

"you can even put the whole thing in the dishwasher"
69.1%

good unit filter

"good unit filter but whst do you expect from brita!"
68.7%

recommended this

"a friend of mine recommended this to me"
68.6%

great idea

"overall this is a great idea"
68.5%

completely gone

"the chlorine smell and taste was completely gone"
68.4%

tastes great

"the filters apparently work better and i can certainly say that the filtered water using the new jug and filters tastes great and makes a crystal clear cup of tea"
68.3%

find useful

"if it does i have listed some q&a’s that you may find useful"
68.1%

more solid build

"bought this to replace our old one and it is lighter and of a better more solid build"
68.1%

capacity yielding

"4 litre capacity yielding 1"
68.0%

moved down

"the light that tells you how close it is to needing a new cartridgebt i don't think that is as good as the scale that moved down each week"
67.7%

being summer

"being summer and needing drinks on tap i am using two jugs at the moment but i do prefer all the new changes that this new style jug offers"
67.6%

gets my vote

"anything with a colour light gets my vote"
67.4%

good instruction booklet

"it comes with a good instruction booklet and a reminder that the ‘old’ maxtra filters will not fit"
67.3%
...

Compare Emotion analysis

BRITA Marella Cool Water Filter Jug and Cartridges Starter Pack

Positive tone

Neutral tone

Negative tone

44.9% 23.2% 31.9%
  neutral 22.3%
  worry 21.7%
  happiness 14.9%
  relief 10.8%
  fun 10.5%
  love 3.7%
  sadness 3.4%
  hate 3.4%
  anger 3.1%
  surprise 2.8%
  enthusiasm 1.2%
  joy 0.9%
  empty 0.9%
  fear 0.3%
BRITA Style Water Filter, Compatible with BRITA MAXTRA+ Cartridges, ..

Positive tone

Neutral tone

Negative tone

42.2% 33.0% 24.7%
  neutral 32.2%
  worry 20.4%
  happiness 20.1%
  relief 9.2%
  fun 7.8%
  love 2.6%
  hate 1.4%
  sadness 1.4%
  enthusiasm 1.1%
  surprise 0.9%
  empty 0.9%
  fear 0.9%
  anger 0.6%
  joy 0.6%

* analysis performed using Artificial Intelligence (AI) methods, data for the analysis has been gathered from multiple publicly accessible sources.
** strength is the level of sentiment expressed in a sentence, phrase or keyword. It ranges from 0 to 100%
prices and sales statistics are updated daily

last analysis update 2024-04-25